Event: Join the Boxer Brief 5K!

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Hitting Cancer Below the Belt

Working to prevent and defeat colorectal cancer.

We Have Funded Colorectal Cancer Screening for Over
6,500 Patients.

  • Delivered Healing Baskets and gut health information to over 280 patients.

  • Educated tens of thousands about colorectal cancer.

  • Offered events for over 9200 attendees.

  • Created a Junior Board of high school students to educate young people. 

Nationally Recognized. Locally Focused.

Community Service Honoree and Colorectal Cancer Champion

Thank you NCCRT for awarding HCB2 the 2022 Community Service award for the work in preventing colorectal cancer. Thank you to the VCCRT and the Cancer Action Coalition of Virginia for awarding HCB2 the Colorectal Champion in 2023.

DONATE to Hitting Cancer Below The Belt to help defeat Colorectal Cancer!

Hitting Cancer Below the Belt

The passing of Rich Conklin in January of 2011 led his wife of nearly 20 years to create Hitting Cancer Below the Belt (HCB2). Rich passed due to colorectal cancer at the young age of 43. Founder and now Executive Director, Melinda (Mindy) Conklin, envisioned the ability to offer services, education, and events which would increase screening rates and educate the public about colon health and colorectal cancer prevention. 

Rich Conklin shared his wife’s vision which he documented in the last letter he wrote to her, “I realize that I can only do so much and that I need to pray and listen to what God has to say. I hope God’s plan allows us the chance to help others. If not together, I know you will.

Through prayer and support from family, Hitting Cancer Below the Belt, Inc. took shape and became an entity in December of 2012 and was established as a 501(c)3 in April of 2013. Romans 12:21, “Don’t let evil conquer you, but conquer evil with good.” Help us Take Action!


Take Action!

Honor. Participate. Educate.

Four easy ways to Take Action and make an impact in the defeat of colorectal cancer.

1. Fundraise in honor of a loved one and you select the service those funds support. Screening? Education? Early Onset? Let us help you honor a loved one by creating a restricted grant in their name.

2. Participate or volunteer at one of our three events. Participants and volunteers have a fantastic time at our high energy activities. Next up on June 8, 2024 is the 12th Annual Boxer Brief 5K.

3. Get the “Protect Your Butt Box” and bring colorectal cancer awareness and education into your network to help educate family, friends, and colleagues. Add the “Love Your Gut. Protect Your Butt.” signature t-shirt!  Contact [email protected] to learn more and to customize your order. Great way to bring colorectal cancer awareness into your organization.

4. Donate! HCB2 currently funds 12 colorectal cancer screening programs, a free colonoscopy day, and numerous educational initiatives to help defeat colorectal cancer. Join the movement. Just $25 can tremendously make an impact.

We would love to have you as a part of our HCB2 crew!