Mission
HCB2’s Mission
Hitting Cancer Below the Belt (HCB2) is dedicated to colon health and colorectal (colon and rectal) cancer prevention. Our mission is to defeat colorectal cancer by providing education and access to services that moves people from awareness to action.
Specifically, we are focused on providing colorectal cancer screening programs for the underserved community, and offering colon health education in a variety of informative and entertaining ways which meets people where they are and increases proactive behaviors. By offering educational and screening services along with hosting events, we are able to raise the level of education and break through some barriers to screening.
Our vision is to build and bridge resources in an effort to create a community where cancer is challenged to survive. Working with local, state, and national cancer organizations allows HCB2 to make a larger impact in the Commonwealth of Virginia.
Established in 2013 after the founder’s husband passed away due to colorectal cancer, HCB2 has served thousands of community members and provided leadership in raising the level of conversation about our country’s second cancer killer – colorectal cancer.
How did HCB2 get started?
Click the link to view the six minute video created by Securian Financial “Creating a Fulfilling Life – The Conklin Story”.
Scenes from the 2018 Boxer Brief 5K are included. Watch video HERE!
Creating a Fulfilling Life: The Conklin Family’s Story
A wonderful piece from Securian Financial.